We haven't written a page for every industry that might search well. There's a page for each industry where we have genuine experience to draw on — and where that experience has limits, the page says so.
The common thread isn't a sector. It's a kind of business: one where each customer is worth a meaningful amount, where most customers start with a search, and where the website and the systems behind it both affect how much of that value the business captures.
The same principles apply everywhere, but what they look like changes sharply by sector:
| What customers do first | What earns trust | What the website must do | What happens behind it | |
|---|---|---|---|---|
| Healthcare practices | Search nearby; compare several practices quickly | Practitioner credentials, clear treatment information, reviews | Answer patient questions; make booking easy | Booking and inquiry routing; no clinical data on the website |
| Contractors & field services | Search for a service in their area, often urgently | Licenses, reviews, photos of real work, fast response | Win the call; show service areas | Jobs, crews, addresses and contractors coordinated |
| Retail & wholesale | Search for products; check availability and price | Accurate stock and pricing | Sell online; serve trade accounts | Inventory, sales and ledgers agreeing across channels |
| Manufacturing & materials | Research products and specifications before contacting sales | Specifications, capabilities, examples | Help buyers shortlist and request quotes | Production, inventory, dispatch and billing connected |
Websites, local search and booking for private clinics, clinical psychology and therapy practices, and other healthcare providers — built for the higher standard of trust health searches require. Not clinical or patient-record software.
Learn moreWebsites, local SEO and Google Business Profile for contractors and home-service businesses, and systems for managing the clients, crews and addresses once the work arrives.
Learn moreSales, inventory and ledgers in one system, with online stores and trade accounts drawing on the same figures.
Learn moreInventory, dispatch and billing connected for manufacturers and materials suppliers, with websites that help trade buyers find and shortlist them.
Learn moreThese are the sectors where we have the most to show, not the only ones we've worked in. We've also built websites and run search work for real estate businesses. If a customer is worth a meaningful amount to you and most start with a search, the approach carries over.
Tell us about your business and we'll tell you honestly whether we're a good fit.